Ecommerce SEO Agency

Helping Ecommerce Brands Increase Organic Traffic and Sales Online

Running paid ads but ROI isn’t where you’d expect it to be? Our ecommerce SEO agency helps online stores increase organic traffic and sales from Google and AI search.

Key benefits of our Ecommerce SEO services

When you choose our Ecommerce SEO agency, you gain more than just higher rankings. Our strategies are tailored to online stores and focus on revenue growth, not vanity metrics. Here’s what you can expect:

📈 Increased Online Sales

We target transactional ecommerce keywords that bring in buyers ready to purchase, boosting sales rather than just traffic.

💸 Higher Conversion Rates

From product page optimisation to checkout funnel improvements, our ecommerce SEO services are designed to turn browsers into paying customers.

🔭 Greater Visibility in Competitive Niches

We position your store in front of customers across Google Search, Shopping results and collection-specific searches, and our AI SEO services extend that visibility into AI answers.

What's included in a successful ecommerce SEO campaign

Every online store is unique. Whether you sell fashion, tech, health products or niche goods, we build a strategy that fits your business goals, from SEO services for small businesses to campaigns for established brands.

Ecommerce SEO Audit

We start with a full audit of your website, product pages, and technical setup, identifying opportunities to improve visibility and conversions.

Competitor & Market Research

We analyse your competitors’ keyword rankings, backlinks and product strategies so you can stay one step ahead in your market.

Strategic Ecommerce Keyword Targeting

We target collection-level and product-level keywords to bring in high-intent shoppers at every stage of the buying journey.

Technical SEO & Site Structure

We optimise your store’s architecture, internal linking, faceted navigation and crawlability, which is crucial for large catalogues. Our Shopify SEO services also fix the duplicate URLs that Shopify’s templates create.

Product Page & Collection Optimisation

We optimise titles, descriptions and product schema so your products stand out in Google Search and Shopping and earn rich results.

Content Marketing for Ecommerce

We create SEO-optimised buying guides, collection descriptions, and blog content that attract traffic and build topical authority.

High-Authority Ecommerce Link Building

Through outreach, digital PR, and ecommerce-specific placements, we secure links that build authority and trust with Google.

Conversion-Focused CRO & UX Enhancements

Beyond rankings, we improve your site’s conversion rate with CRO tactics tailored for ecommerce.

Monthly Performance Reporting

Get clear reports that show rankings, organic revenue growth, ROI and competitor insights, so you always know what’s working.

How our eCommerce SEO strategy impacted Medpoint's online and in-store sales

Medpoint is a leading mobility and physio retailer in Dublin, Ireland. With high-value products often purchased in-store, increased organic visibility played a key role in driving both online enquiries and sales, as well as physical showroom visits.

797%

Increase in organic online traffic

800%

Increase in top 3 ranking keywords

128.7%

YoY increase in monthly organic online revenue

15k+

Monthly AI citations across Copilot, ChatGPT & other LLMs

"Adrian is First Class when it comes to SEO... His communication is excellent and he is right on top of his work... Recommended!"
Neil B. - Medpoint

What to expect from a successful ecommerce SEO campaign

Here are the results achieved for multiple collection pages.

257

Clicks within 28 days

8.3%

Organic CTR through Google

6

Keywords rank in the top 3 on Google for commercial terms

4

Keywords rank in AI overviews, Copilot, ChatGPT and Claude

Top 1

For transactional keywords that drive consistent sales

7.1%

Click-through rate while the industry standard is 0.5% to 1.2%

199

Clicks within 28 days that led to 15+ high-ticket sales

5

Keywords rank in AI overview, Copilot, ChatGPT and Perplexity

Why Online Brands Choose Our Ecommerce SEO Agency

Impressions on Google are good for visibility, but they don’t guarantee sales. Unlike other ecommerce SEO agencies, we focus on driving organic revenue by optimising your store to increase transactions, order value and long-term growth.

We focus exclusively on ecommerce

Unlike agencies that juggle every type of business, we work only with online stores, across Shopify, WooCommerce and other major platforms.

We work on a limited amount of projects

We partner with a small number of clients to ensure that each campaign gets the attention needed to provide positive results. This way we are also easier to reach out to.

We deliver tangible results for your business

Although our work may be invisible, it produces results that become evident over time, and the satisfaction of watching your business grow is truly remarkable.

You get a dedicated attention to your campaign

The success of your Ecommerce SEO campaign is our top priority, so we proactively monitor performance daily to ensure we're staying on track.

We use the right tools to track and improve performance

At Studio Upstream, we utilise the right tools to enhance workflow and deliver results, including tools like Semrush, Screaming Frog, Neuronwriter, GA4 and more.

We write content that ranks and makes people read

Our expertise in writing SEO-optimised content ensures people read and engage with it. We optimise content for people first and search engines second to boost visibility.

Our Ecommerce SEO Process

Achieving success with ecommerce SEO is not an overnight process. It requires a long-term strategy, continuous optimisation, content creation and expert management. Here’s how we approach your ecommerce search optimisation:

Step 1: Ecommerce SEO Audit

We uncover technical issues, growth opportunities, and quick wins.

Step 2: Keyword Research & Strategy

From broad collection terms to long-tail product searches, we map keywords to your buyer journey.

Step 3: Technical SEO Fixes

We optimise crawlability, site speed, schema and internal linking. Speed matters most on WooCommerce, which is why it’s a priority in our WooCommerce SEO services.

Step 4: On-Page & Product Optimisation

We enhance product descriptions, meta data, and structured data for Google Shopping and organic results through comprehensive on-page SEO efforts.

Step 5: Content & Link Building

We create supporting content and build high-quality links to grow domain authority and rankings.

Ongoing Reporting & Optimisation

You’ll receive monthly reports with a clear breakdown of organic traffic, revenue growth, and next steps.

Why ecommerce SEO is essential for your Ecom brand

In 2026, competition in eCommerce is fiercer than ever. Paid ads are costly, and margins are shrinking. SEO provides a sustainable, long-term channel to acquire customers at a fraction of the cost of PPC.

With the right strategy, your store can attract thousands of high-intent shoppers searching for your products every single month.

🛒 Product & Collection Page Optimisation: Your Key to Ecommerce SEO Success

A properly optimised product or collection page is the foundation of any ecommerce SEO strategy. If your pages aren’t structured with the right keywords, meta data, and schema markup, you’re missing out on valuable sales. We handle everything from product descriptions to collection-level optimisation, ensuring your store ranks high and attracts ready-to-buy customers.

📈 How Ecommerce SEO Drives ROI for Your Business

Our ecommerce SEO campaigns target high-intent shoppers and deliver more than just rankings. They grow your revenue. By focusing on product and collection keywords, optimising your store for conversions and attracting ready-to-buy customers, we generate more sales, higher order values and sustainable long-term growth.

FAQs about our ecommerce SEO services

What is Ecommerce SEO?

Ecommerce SEO is the process of optimising online stores to rank higher in search results, attract qualified shoppers, and increase sales.

Most ecommerce stores see measurable improvements within 3 to 6 months, with continued growth over time.

Yes. We optimise ecommerce stores across all major platforms and adapt the strategy to each platform’s technical setup.

Our ecommerce SEO plans start from $1,500 per month. Pricing depends on competition, store size and goals.

Yes. If you’re expanding to Europe or global markets, we implement multilingual and multi-location SEO strategies.

Yes. We optimise not just for rankings but for conversions, improving UX, site speed, and checkout funnels.

AI-driven search changes how products are discovered online. Search engines increasingly rely on structured data, clear product content and strong collection pages to understand relevance and rank ecommerce websites.

To stay competitive, many businesses combine traditional optimisation with specialised AI SEO support to ensure their store remains visible as search technology evolves.

Explore Our SEO Guides

Studio Upstream Academy

Studio Upstream Academy is the ultimate, free knowledge hub for ecommerce brands that want to rank their stores higher on Google and AI search using proven ecommerce SEO strategies that work for their industry.

Ready to dominate Google & AI search results?

You can now book a no-obligation call to chat about your project. Just pick the best date and time.